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White Kids Shafted: Corporate America Backs Latino Students

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By William D. Johnson

Major corporations such as FedEx, Lowes, McDonalds, Wells Fargo, Verizon, the Wachovia Foundation and dozens of others have lined up to financially support a private organization dedicated to ensuring that Hispanics get to college ahead of white American kids.

The “Hispanic Scholarship Fund” (HSF) says that it “aims to put a degree in every Latino household by 2025” through its affirmative action program in college recruitment.

Funding for the HSF comes from a large number of corporations. According to the organization’s website, these include in addition to the above mentioned: the Mazda Foundation, KLASS Time, GMAC Financial Services, the McNamara Family Foundation, Inc., Goldman Sachs, Procter& Gamble, Toyota Motor Sales U.S.A., Target, the Morgan Stanley Foundation, Nissan North America, the Sallie Mae Fund, the Draper Family Foundation, the Shell Oil Company and the UPS Foundation, among many others.

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The HSF says specifically that it is only for “Latinos” and those of Hispanic descent. On the HSF’s website, under their “frequently asked questions” section, the policy is spelled out in no uncertain terms. “Do I have to be Hispanic/Latino to apply?” the website asks. The answer is equally frank: “Yes.”

The HSF says that it aims to “raise the rate of degree achievement [among Hispanics] from 19 percent to 60 percent.”

According to Andy Pino, spokesman for the organization, during the last 35 years the organization has awarded about $300 million in scholarships to more than 50,000 Hispanic students.

William D. Johnson, J.D., is an international corporate lawyer practicing in Los Angeles, Calif. He is also the chairman of the American Third Position. According to the group’s mission statement, the American Third Position “exists to represent the political interests of white Americans.”

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(Issue # 45, November 8, 2010)

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